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The friction is part of the work
AI is making it easier than ever to get things done. But are we becoming better at our craft, or just faster at producing things?
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A New Answer to an Old Question
Four years ago, I stepped away from my own business to learn what bigger companies had to teach me. Now Iām starting to wonder what all that learning is in service of, and what I want the next few years of my life and career to optimize for.
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The bridge was never written down
Context isn’t missing, we already have it. It’s the interpretation of the context that’s missing.
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AI is not a tool
We keep calling AI a tool, but the more interesting question is which parts of how we work only existed because intelligence used to be scarce.
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Shipping for Today, Designing for Tomorrow
Reflecting on the tension between fast and right in the work of marketing platform engineering.
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The Shock Absorber
This is about that moment in a project, when someone asks, “How do we move faster?”
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Slow Is Smooth, Smooth Is Fast
Success isn’t walking out of the room having been right. Success is when the decision no longer feels like mine.